Protia Announces Partnership with Harley-Davidson Motor Company

Austin TX, March 17, 2003 -- Protia, Inc. a privately held software development and consulting service provider, today announced a software partnership agreement with Harley-Davidson Motor Company.

"We are excited about the opportunity to provide Harley-Davidson with state of the art enterprise software to support their planning and execution initiatives" says Beth Lillie, Protia Founder and President.  "Protia's Business Performance expertise will compliment Harley-Davidson's strategic planning and execution successes resulting in a truly innovative solution".

Protia will be architecting a Web based software application that enhances existing business planning and execution processes, forms, and results as well as gives Harley-Davidson the capacity to identify and manage business risk.  Initial software prototyping will be conducted with several groups within Harley-Davidson including H-D Europe, Franklin Distribution Center and Information Services. 

About Protia, Inc.
Founded in 2001, Protia, Inc. is a leading innovator of Business Performance Management software.  Protia is located in Austin, Texas.

About Harley-Davidson, Inc.
Harley-Davidson, Inc. is the parent company for the group of companies doing business as Harley-Davidson Motor Company, Buell Motorcycle Company and Harley-Davidson Financial Services, Inc. Harley-Davidson Motor Company, the only major U.S.-based motorcycle manufacturer, produces heavyweight motorcycles and offers a complete line of motorcycle parts, accessories, apparel, and general merchandise. Buell Motorcycle Company produces sport motorcycles in addition to motorcycle parts, accessories and apparel. Harley- Davidson Financial Services, Inc. provides wholesale and retail financing and insurance programs to Harley-Davidson dealers and customers.

For more information on Protia, visit http://www.protia-inc.com.

Note to Editors: Protia, the Protia logo and Unify are trademarks Protia Inc. All other trademarks are the property of their respective owners.

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